I spent this past weekend at the southeastern regional training for trainers (t4t) of PowerShift 2011. This event was packed with Dirty Hippies and DFH Ideas. A good time was had by all, and the earth will be better for this collective having gathered in Atlanta.
This spring, over [...]
When you look in on campaigns that are operating without professional direction or even some that do have professional direction, one of the common early failures is not defining the role, rules and hierarchy of the campaign to the candidate and their spouse. This results in the candidate and spouse defining their own roles and making their own hierarchy, which likely doesn’t adhere to any concept of “organized campaigning.”
Conventional Un-Wisdom: In this district, you need to project a more moderate message, avoid sounding like or looking like a Dirty Hippie at all costs. To win, you need to win Republican votes, so you need to target them from the start. Make it a habit of “Hippie Punching” on a regular basis, it will give you the separation from those values you need to win.
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